Chattanooga’s 2025 Homes: Where Comfort Meets Curated Style

Hey Chattanooga! As we explore 2025, the landscape of home design is undergoing a vibrant transformation. It’s a year where functionality meets expressive style, and every detail whispers a personal narrative. Here at Pratt Home Builders, celebrating over 25 years as your #1 homegrown Chattanooga home builder, we’re excited to guide you through these evolving trends, ensuring your home is both cutting-edge and deeply personal.

Why Does Staying Ahead of Home Trends Matter?

Your home is more than just a structure; it’s the backdrop to your life’s most cherished moments. Staying current with design trends isn’t about chasing fleeting fads; it’s about creating a space that reflects your evolving needs and aesthetic. In 2025, it’s about embracing a home that supports both your lifestyle and your personal expression. This is why a trusted home builder like Pratt Home Builders is essential. We understand that navigating these trends can be overwhelming, and we’re here to shoulder the burden, allowing you to truly enjoy the process.

2025 Home Trends: A Deeper Dive

Here’s what you can expect to see in homes throughout 2025:

The Rise of Textural Depth:
- Forget flat surfaces. 2025 is all about engaging the senses with layered textures. Think natural stone, reclaimed wood, and richly woven fabrics. These elements will add depth and character to every room, creating a tactile experience that’s both luxurious and inviting.
- From textured wall coverings to intricately patterned tiles, these elements are designed to be focal points, adding intrigue and a sense of bespoke craftsmanship.
Organic Shapes and Fluid Lines:
- Say goodbye to rigid angles. 2025 embraces organic shapes and fluid lines, bringing a sense of natural harmony into your home. Curved furniture, arched doorways, and rounded countertops will soften the overall aesthetic, creating a calming and welcoming atmosphere.
- This trend extends to architectural details, with designers incorporating gentle curves and flowing forms to create a sense of movement and connection with nature.
Earthy, Muted Color Palettes:
- Prepare for a shift towards grounded, nature-inspired hues. Muted greens, soothing blues, warm terra cottas, and versatile neutrals will dominate interiors. These colors create a sense of tranquility and connection with the outdoors, fostering a serene and inviting environment.
- These colors will be seen in everything from paint choices to tile selections, offering a cohesive and harmonious palette throughout your home. Expect to see these colors used in small accent tiles for a pop of color, and large format tiles for a grand statement.
Functionality Meets Personalization:
- In 2025, your home will work harder for you. Smart home technology will seamlessly integrate with personalized design elements, creating spaces that are both efficient and expressive.
- From customizable storage solutions to adaptable living spaces, every aspect of your home will be tailored to your unique needs and preferences.
Statement Tiles:
- Tiles will be used to make a statement, from large format tiles that provide a dramatic back drop, to small accent tiles that bring a pop of color into a space.

Let Pratt Home Builders Be Your Guide

At Pratt Home Builders, we understand that staying on top of these trends is essential for creating a home that truly reflects your vision. That’s why we invest in continuous education, attending industry design and home shows, and building strong relationships with our trusted partners. We listen closely to our customers and stay current with the textiles and design elements that shape modern living.

Our entire design process is a “gift with purchase” when you choose to “Build New” with us. This means you’ll have access to our expert design team, who will guide you through every step of the process. Exhale, relax, and enjoy the journey as we handle the heavy lifting. Designing your dream home should be an exciting and stress-free experience, and we’re committed to making that a reality.

We’re Not the Only Ones Seeing These Trends.

Local Chattanooga experts are also recognizing these shifts in home design. In a recent article, NoogaToday delved into the 2025 house trends, featuring insights from Pratt Home Builders and highlighting what Chattanoogans truly desire in their homes. This local expertise reinforces the importance of creating homes that are both stylish and functional, perfectly tailored to the Chattanooga lifestyle.

Your Story Starts Here

2025 is a year of bold expression and personalized design. Let Pratt Home Builders, your #1 home builder in Chattanooga, help you craft a home that tells your unique story. Call 423-757-7687 OR visit prattliving.com to get early access to your dream home today!

Chattanooga’s 2025 Homes: Where Comfort Meets Curated Stylegmwebservices2025-09-15T13:16:28+00:00

New Home Favorite Features: Dedicated Home Office

Here at Pratt Home Builders, we have a plethora of options in floor plans that meet your needs! Within the past few years, many jobs have been moved from office positions to work from home or you may work from home a certain number of days during the week. Did you know Pratt Home Builders offers home plans with a dedicated office?

Some of our plans that include a dedicated office include the Riverbirch, Shenandoah, Waterford, New Haven, Peyton, Quail Run, Emory, Meridian and many more to choose from!

When working from home, it is very important to create a space that keeps productivity a priority! There are many things that affect a dedicated office to ensure a high productivity rate. In the majority of our plans that have a dedicated office, you may see the offices being shown at the front of the house – this allows natural daylight to come into the space, security measures of the front of your house and being tucked away from the noisier parts of your home as well! Even though some plans allow for a dedicated office, you do not necessarily have to use it as an office! Dedicated spaces can be used as a game room, gym/ exercise room, playroom, craft room, home office, storage and so many more purposes that meet your family’s needs. Having that dedicated space within your home allows flexibility for you and your family to use it the way you want!

A dedicated office space allows individuals with the following:

Freedom to create and furnish your own workspace.
Ready for future emergencies.
Shorter commutes decrease air pollution for a healthier environment.
Flexibility.
Increase the value of your home.

At times, when working from home, it can be difficult to keep the work life balance a priority. Having a dedicated office that is enclosed by doors can allow you to mentally and physically shut the door to start and end your workday.

The main goal of having a home office is to ensure productivity is a priority. Color selections that you put into an office can help determine the level of productivity and what impact it can have on the individual utilizing the space. Some individuals prefer to have a room that is dark and moody while others like to have a bright and airy work zone. Pratt Home Builders offers multiple options to add such as wainscoting, Sherwin Williams paint deck to choose from, flooring options and ceiling details to make the room more personable to your aesthetic.

While in Design, the designers will work with you to create your perfect office space that meets your needs. Whether you need a dedicated office or a separate space within your home, Pratt Home Builders has exactly what you need to take priority in your life!

New Home Favorite Features: Dedicated Home Officegmwebservices2025-10-22T12:15:19+00:00

Earth Day 2024: 8 Tips for Reducing Plastic Consumption Starting at Home

This year’s Earth Day theme is Plastics vs. Planet, with a goal to slash plastic production by 60% by 2040.

With Chattanooga currently vying for the first-ever #NationalParkCity, it’s safe to say our residents care about the health and beauty of our hometown area. With studies showing plastics affecting wildlife, human health, and disrupting ecosystems across the world, we’re passionate about living thoughtfully to keep our home safe and beautiful. After all, we live here, too. Fortunately, there are some excellent ways to prevent using plastic in the first place, starting with hardly-noticeable swaps that are easy to do at home. In many cases, these tips these save a significant amount of money, too!

1. The first way to save money and dramatically reduce plastic use is to make the switch from bottled water to reverse osmosis (they even have counter-top ones!), filtered pitchers, or regular tap water. The U. S. population spends at least 11 billion dollars annually on bottled water. Typically, each person on average spends around $2,227 on bottled water, compared to tap water, which is just $2. Many may not realize that especially in cities like Chattanooga, water municipalities have much higher standards for water than water bottling facilities, which often simply filter and bottle tap water. So grab your Stanley, Yeti, Swell or a good ole’ fashioned Mason jar and drink up! Cheers!

2. Bring your own shopping bag. Although plastic bags are easy to pile up, there are hardly any recycling facilities for them outside of Publix or Walmart. Save yourself the trouble by getting a beau coups of cute canvas or cotton bags you can reuse, then toss without having to worry about the biodegradability.

3. Carry your own Mug. Plastic-lined paper cups and plastic lids to hot coffees and teas are more sneaky culprits that really add up over time. Unfortunately, many of these plastic types can’t be recycled locally. An easy solution is to bring your own mug and ask for it to be filled, or worst case skip the lid and pour your beverage into the thermos later.

4. Find reuseable lunch containers. Talk about a triple-bottom line shift! Packing lunch at home can not only save on materials, but is one of the easiest ways to save time and money, too. In most cases, it’s a great way to ensure healthy options, too!

5. Make the switch from soap bottles to bars. Average use can be up to 24 bottles a year according to UNICEF, so it’s a great opportunity to take advantage of skin-friendly soaps that are made or sold locally, too. A few of our favorites can be found at Good Fortune Soap, High Road Soap, and of course there are plenty of options at The Chattanooga Market.

6. Store leftovers in jars or with silicone covers. Who else loves looking at those perfectly organized refrigerators on Pinterest and YouTube? Consistent containers add to an organized home aesthethic, and save the plastic wrap, lunch bags, plastic bags that can all be part of a typical takeout or storing leftovers process.

7. Consider skipping the confetti – or making your own. Hole-punching flowers or construction paper is a great alternative that’s just as cute but without the tiny plastics.

8. Simplifying your cleaning routine. Baking soda, lemon juice, and old-fashioned vinegar are staples for a green-cleaning arsenal. Plus, these items can easily be stored in reusable or recyclable glass jars.

9. Swap your sponge. This is a simple swap that’s so easy to do. Most sponges are made of plastics that can break apart and get flushed down the sinks. Natural sponges are a great alternative.

10. Enjoy the dog park with biodegradable bags. Fortunately, our communities tend to have spacious yards that can be fenced that are perfect for Fido to roam, but for visits to our dog park, compostable bags like these can cut back on plastics over time.

Earth Day 2024: 8 Tips for Reducing Plastic Consumption Starting at Homegmwebservices2025-09-15T12:44:21+00:00

Pratt Design Team Visits Shaw

Pratt pre-sale customers typically travel to Pratt Home Builders for design sessions, but our design team also travels on behalf of our customers! One of the
most fun and exciting aspects of designing a home is being able to choose among the new stylish and high-quality inventory coming into the Design Center Showroom.

Travelling for Trends

A few weeks ago, the Pratt Home Builders interior design team traveled from our design center in Chattanooga, Tennessee to Atlanta, Georgia to Shaw Contract. We were on a mission to find new and current inventory for all of our clients here at Pratt Home Builders. During the
designers’ time at Shaw, we met with our Sales Representative for the Chattanooga area to learn more about all of the new products that are coming to the market. We went over so many different types of flooring examples included engineered
hardwood, luxury vinyl plank, carpet, subway tile, and penny round tile – small applications and large – we covered it for you!

Flooring Options for Every Style

As interior designers, it is our responsibility to keep our showroom updated for clients and stay in touch with our vendors to see what is going in & out of the market. We are so excited
for these new items to come to the showroom and be able to show clients going through design as well as prospective clients! One of the greatest aspects of the construction and design field is being able to create
reliable connections through the vendors we work with. Although many would think of the design showroom here at Pratt being a “one stop shop” for clients, we have several vendors that we partner with to be able to create an unlimited design palette to walk you through.

Shaw is one of the main vendors that Pratt showcases various products from in the design showroom – examples include engineered hardwood, luxury vinyl plank, backsplash, carpet, floor tile & wall tile. These are not only options for pre-sale customers to choose from, but go-to options that our design team will curate for design market homes.

Sustainability Matters

Our team loves that Shaw has a focus on sustainability, which is shown through the materials health, circular economy to reuse and recycle product back within itself, creating a priority of cradle to cradle standards vs cradle to grave, recognizing the importance of carbon impact of their products as well as keeping diversity, equity and inclusion a priority. Shaw holds themselves to a high standard and we think highly of them for that.

We had so much fun being able to pick out new products for future clients while in Atlanta and we hope you will have the same amount of fun in the showroom designing your future new Pratt home!

Pratt Design Team Visits Shawgmwebservices2024-03-18T17:18:21+00:00

Serial Yoga Studio Owners, The Wrights, Find A Peaceful Retreat at Engel Park

The Wright Family, comprised of Ryan, Jenna and Stella, has called Engel Park “home” since May 2023. Their Lynden plan has been a perfect place to land while they focus on family, community, fitness, and their respective entrepreneurial ventures. The couple recently opened their third local yoga and pilates studio, purchasing an existing studio off East Brainerd Road, just minutes from their much-loved home at Engel Park.

Jenna’s work with online fitness powerhouse Eschelon brought her opportunities to the Chattanooga location. Then she met husband Ryan and decided to trade the big city for the scenic city. It’s been the perfect backdrop for the couple to chase fitness center endeavors of their own.

Jenna says: “I appreciate the convenience of where we live. It offers a peaceful retreat from the downtown hustle, yet it’s just a 20-minute journey away. East Brainerd is a gem, boasting everything one could need, including several of our top downtown eateries that have added locations here. With the addition of a new Southern Soul Yoga and Pilates studio just five minutes from our neighborhood, it’s the perfect spot for us. Our neighbors have become like family, and the sense of community and lifelong bonds we’ve formed this year is incomparable. We love with our home and our builder, Tyler. I’d be thrilled to have you as my neighbor!”

The Wrights are offering a FREE class to anyone who emails them at info@southernsoulyoga.com and mentions this Pratt Home Story.

Serial Yoga Studio Owners, The Wrights, Find A Peaceful Retreat at Engel Parkgmwebservices2025-09-19T12:17:10+00:00

Our Designers’ Favorite Kitchen Countertops Right Now

Contributed Blog by Jordan Fuller, Pratt Home Builders Interior Designer

Over the last few years, kitchens have become more unique and specialized because as some say, the kitchen is the heart of the home. There are so many components and aspects that go into a kitchen such as the cabinet, color palette, countertops, hardware, appliances, backsplash, and flooring. It’s a perfect place to express the essence of those who live there, and can provide a mood to tee off of the the whole-house design.

Pratt offers around 35 different countertops that range from Granite to Quartz for homeowners to choose from while they are in Design! Countertops are typically one of the main focuses within a kitchen or a bathroom that hold many different attributes which affect the way the kitchen or bathrooms are visualized. Regardless of the space, countertops are constantly used and hold high visual impact within a room.

Here are my top 5 countertops, in no particular order, that can change the look of your space and how to turn your kitchen into the heart of your home!

1. CALACATTA GOLD – QUARTZ

Calacatta Gold is our highest tier countertop we offer at the moment here in the Design Center at Pratt Home Builders. Quartz has become a major trend over the last few years in the design community due to its minimal maintenance, high scratch resistance, stain & acid resistance along with a high impact resistance as well. This quartz pairs well with just about every cabinet color we have to offer.

2. BLACK PEARL – GRANITE

Black Pearl is a beauty within itself and makes a bold statement, so it’s perfect for customers who want higher drama or a sleek look in the kitchen. This specific countertop is a granite composition which is a natural stone. Black Pearl Granite is well-loved not only for its attractive aesthetic, but also for functional properties such as easy cleanability, family friendly, high durability and a high heat resistance. Paired with a light color cabinet, this countertop will make its own first impression that is timeless and eye-catching.

3. ETERNAL STATUARIO & ETERNAL CHARCOAL – QUARTZ

Both of the quartz countertops play off of one another and compliment each other when installed in the same room. Recently one of our other designers, Rebecca, had a client that chose these two countertops for their kitchen – one for the kitchen perimeter and the other for the island. The light and delicate veining between the two contributes to create a high contrast and bold look within the kitchen once it is installed. Although the two quartz countertops stand greatly on their own, when combined, they create a unique pairing to match your personality & style for your home!

4. SIBERIA – GRANITE

With the plethora number of countertops we offer at Pratt, Siberia is one of my top choices for granite. The black speckles within the natural stone stand out against the white milky base color. My favorite design with Siberia is a white or grey cabinet with black hardware to bring out the black speckles within the granite. I have seen this done with a black kitchen / bathroom faucet or champagne bronze as well. This specific countertops speaks for itself with the luxury of also having low maintenance, a unique look and having a stain resistance protection.

5. UBATUBA – GRANITE

Here at Pratt, this specific countertop comes STANDARD with no additional charge while clients are in design. Since I have been at Pratt, this countertop has been chosen many times whether it was for a kitchen, a main bathroom or even guest bathrooms! UbaTuba is a darker granite that showcases black and brown within the stone itself. I personally love when materials and products can be viewed differently when we pair it with different surrounding finishes. One of my favorite ways to style this certain granite is with our boardwalk stained cabinet and with either black or bronze hardware / plumbing finishes. OH – and did I mention this granite is standard?

Our Designers’ Favorite Kitchen Countertops Right Nowgmwebservices2025-11-25T13:30:52+00:00

Pratt Home Stories: The Morgan Family

In 2018, Taylor and Marcus Morgan bundled up and selected their home site and landed on their home plan, The Wellesley, as some of the earliest buyers in Magnolia Farms in Apison, Tennessee. One of our all-time favorite photos here at Pratt is of their son, Atlas, overseeing our earth moving crews from his own bulldozer shortly after they moved in February 2019.

Little did they know the changes in store for their family in the coming years. In March of 2020, The Morgans launched Theba Handmade. They make a wide variety of personalized products from cutting boards, to tea towels, totes and more. Since they began, their business exploded. To date they’ve sold over 15,000 units on Etsy, with both Taylor and Marcus being able to work on their business full time.

The Morgans have made their home truly theirs – creating a unique space that allows their kids to be kids with a playground and home garden in the back yard, maximizing the storage space in their garage, as well transforming their bonus room into a dedicated play area for the boys.

Taylor says The Wellesley has been a perfect home plan for their family of five. “Our home’s open concept living area has been a wonderful asset to our family. It not only allows us to keep an eye on our three energetic boys as they play and explore, but it also encourages a sense of togetherness and connection.”

With a full schedule keeping up with all of life’s responsibilities and adventures, she says “this is especially important for us as we juggle homeschooling and running our own business, where the lines between work and family life often blur. Being able to oversee the activities while also tending to our business needs has been great!”

Magnolia Farms is a truly unique community that is perfect for the growing family; featuring 5k-wide sidewalks throughout, a community baseball and soccer field, as well as a resort-style pool and cabana. Starting a new chapter has never been easier at Magnolia Farms.

Pratt Home Stories: The Morgan Familygmwebservices2023-10-01T01:39:52+00:00

Exploring Cleveland, Tennessee with Pratt’s Trails at Freewill Preferred Lender

The Trails at Freewill in Cleveland, Tennessee officially opened this week with new construction single-level and two-level home plans! This community is just minutes from the interestate, off the corner of Candies Lane and Freewill Road. This community will be the first of its kind in Cleveland with a resort-style pool and pool house, as well as sidewalks and lighting throughout. We kicked off with nearly half of our first phase having site reservations, but there are plenty of opportunities to call this picturesque community home.

Just a short drive from both Chattanooga and Knoxville, Cleveland offers the big city conveniences with a small town feel. We caught up with our preferred lender, Bruce Seigel with Movement Mortgage, who also has a home in Cleveland, to learn more about getting qualified for this exciting new community and to hear more about what local adventures he recommends to customers interested in calling this location “home”.

Chatting with Preferred Lender Bruce Seigel of Movement Mortgage

What are you looking forward to most about The Trails at Freewill in Cleveland? I’m excited to be a part of helping homebuyers finance a new home in a unique Cleveland subdivision that was specifically designed to facilitate Community

Why should prospective customers contact you sooner rather than later when considering a new construction home purchase? The more lead time we have the more we are able to optimize their financing package and lock in the best rate available prior to close (extended lock and lock and shop)

What are some great ways first-time home buyers can poise themselves to move forward on a new construction home at this community? Get your preapproval now!

What are some ways customers who are looking to downsize can prepare to move down to a lower maintenance, new construction home? Have a yard sale to declutter yourself from items that no longer bring you “bliss”

What are your favorite restaurants in the Cleveland area? Longhorn, Aubrey’s, Cheddars and Five Guys

What are your favorite outdoor adventures in the Cleveland area? The Greenway, Benton Falls/Chilhowee and Chesnut Mtn.

What do you love about the Cleveland location’s small town feel? There are plenty of big box stores for conveniences, but is small enough to be friendly

What do you like about Cleveland’s proximity to Chattanooga and Knoxville? Conveniently almost smack dab in the middle of two great cities

What else should prospective customers know about building or purchasing a new construction home with Pratt Home Builders? Simply put, Pratt is the #1 local builder for a reason and we are excited to show you why!

Exploring Cleveland, Tennessee with Pratt’s Trails at Freewill Preferred Lendergmwebservices2023-04-06T14:22:22+00:00

5 Indoor Herbs to Spruce Up Your Home and Recipes this Fall and Winter

Temperatures are dropping in the Greater Chattanooga area and the colder part of Fall is just around the corner. As leaves change colors, sweaters come out of the closet, and there are fewer hours of sunlight, it’s a great time to plan new pastimes for winter months. Indoor gardening has become a favorite activity of many residents. Luckily, herbs are an easy way to begin and serve multiple purposes within the home. Indoor plants improve air quality and emotional health. Herbs also add an aromatic element to your space that can boost emotional health, and have many health benefits to boost immunity all winter long. The ones below are also versatile and perfect for a variety of cozy winter recipes that will invigorate the senses.

Oregano

Perhaps the ultimate cold-weather herb for your ideal-health arsenal, Oregano is known for its anti-bacterial and anti-viral qualities. Some studies indicate it can fight diabetes and cancer. The plant will grow to approximately 10 inches tall and is easy to use in sauces and soups.

Mint

An herb that many may either love or hate, that is exactly the effect it has in nature. Mint can actually attract good bugs and repel bad ones, so it can be great to use inside as well as outside. It is versatile in that it can be used for sweet and savory dishes. During cold winter months, it is helpful to have on hand as mint has been shown to boost energy and focus.

Rosemary

Common to see as the holidays approach as a small Christmas tree, Rosemary is a wonderfully fragrant shrub that’s been used years for a number of therapeutic applications including boosting mood, energy and focus. It certainly adds beauty and a pleasant scent to indoor spaces, and if transferred outdoors can thrive locally in Zone 7. It’s perfect to keep on hand all winter long as it adds a savory dimension to chicken, potatoes and bread.

Thyme

A perennial herb with a robust scent and flavor, Thyme is also rich in Vitamin C and anti-oxidants. It is perfectly paired with other ingredients that share its Mediterranean origins: olive oil, tomatoes, and garlic. Thyme can also be used to flavor nearly anything including but certainly not limited to poultry, pork and fish.

Do you plan to start an indoor herb garden? We would love to see photos of your progress! Please consider tagging us on social media @prattliving

5 Indoor Herbs to Spruce Up Your Home and Recipes this Fall and Wintergmwebservices2021-11-01T02:44:02+00:00

Team Spotlight: Meet our Preferred Lender, Wayne Denham

While he is not technically part of the Pratt Home Builders Team, the Pratt Process would not be complete without him. Wayne Denham is the representative for our Preferred Lender, Platinum Financial. He is always just a call away with incredibly prompt service and an incredible customer-service based attitude with a heart for making everyone with a desire to call themselves a homeowner achieve that goal.

Pratt Home Builders (PHB): Wayne, tell us about yourself.

Wayne Denham (WD): I’m Wayne and I have lived in Chattanooga my entire life, been a mortgage loan officer since 1994

PHB: How long have you been working with the Pratt Home Builders brand?

WD: Since 2011 when I choose Pratt to build my personal home

PHB: We love how much you’ve enjoyed your beautiful Pratt home. As a customer, what was your favorite part of the Pratt Process?

WD: I liked the process of picking out everything from the brick to the tile, we felt like you were ordering a brand new car from top to bottom

PHB: What home plan do you live in and what is your favorite thing about it?

WD: I chose to build the Azaela Hall Plan and love the high ceilings in the living room and the open feel. It’s been the perfect home plan for our family over the years and we still love both our home plan and our community.

PHB: What are your favorite things to do and places to go in the Greater Chattanooga area?

WD: The lake is my favorite getaway, best golf courses, best restaurants, walking trails, downtown

PHB: Why do you feel now is such an opportune time to buy or build new construction in the Greater Chattanooga area?

WD: If you want to get everything you want in a floor plan to fit your furniture now is the time with incredibly low interest rates and being at such a pivotal time in our market.

PHB: Why is getting pre-approved prior to starting your home search so important, and how can prospective homeowners get in touch with you?

WD: Getting pre-approved is good to know what the payment will be for the 30 years

PHB: What is your favorite part living in the Scenic City?

WD: I can be Atlanta, Nashville, Knoxville, Birmingham, in two hours, so it’s convenient for an on-the-go lifestyle, and I never get tired of the beautiful mountains you can see all over the area.

Team Spotlight: Meet our Preferred Lender, Wayne Denhamgmwebservices2021-05-10T21:46:41+00:00

12 Next

Magnolia Farms

The Farms at Creekside

The Trails at Freewill

Nestledown

Engel Park

Cottages at Brow Wood

The Fields at Huntley Meadows

Bainbridge

Retreat at Oakbrook

The Sanctuary at Signal Forest

The Inlet